Events &
Sponsorships

Irish Hereford Prime proudly supports and showcases the excellence of Hereford beef, fostering innovation and sustainability among farmers, chefs, and communities.

Explore our calendar of events, discover our sponsorship initiatives, and learn more about the people and partnerships that make Irish Hereford Prime a leader in the industry.

Travel Bursary

World Hereford Conference - Kansas 2025

The Irish Hereford Breed Society will be bringing a team of eight young Hereford breeders aged between 18 and 26 years of age to the World Hereford Conference in Kansas, USA in October 2025. Irish Hereford Prime have created a travel bursary for the event with each of the eight successful candidates receiving a substantial contribution towards the cost of their trip.

IRISH HEREFORD PRIME

Charity Partners
& Calendar Competition

Irish Hereford Prime is proud to support impactful charity initiatives, from sponsoring Hooves 4 Hospice, aiding the construction of a much-needed hospice in the Midlands, to raising funds for Children’s Health Ireland at Crumlin through their annual Hereford Charity Photo and Calendar Competition. These efforts reflect the strong community and family values at the heart of Irish Hereford Prime, with members and the public demonstrating incredible generosity to support these worthwhile causes.  

IRISH HEREFORD PRIME

Sponsorships

Irish Hereford Prime proudly sponsors a variety of events that celebrate excellence in farming and cattle breeding. From national shows like the Hereford Calf Show to regional competitions and industry initiatives, these events provide a platform to showcase the best in Hereford cattle. Through sponsorships, Irish Hereford Prime supports the farming community, fosters innovation, and highlights the quality and heritage of Hereford cattle, bringing farmers and enthusiasts together in a shared passion for agriculture.  
DATESHOW
MarchPremier Hereford Spring Show and Sale / Tullamore
AprilPremier Hereford Spring Show and Sale / Nenagh
AprilCalf Promotion / Kanturk
AprilWest Cork Hereford Breeders Club Annual Bull Sale / Bandon
MayIrish Hereford Breed Society’s Spring Show and Sale / Nenagh
JuneIrish Hereford Charity Calf Rearing Program
JuneThe Charleville Agricultural Show / Munster Bull of the Year
JuneFlavours of Fingal County Show
JuneNational Beef 2024 Conference / Teagasc Grange
JulyOldcastle Show / North-Leinster Hereford Bull and Heifer of the Year
JulyArva Agricultural Show
JulyOssory Agricultural Show
AugustTullamore Show & FBD National Livestock Show
AugustCappamore Agricultural Show
AugustDualla Show
OctoberTeagasc / BSAS Dairy Calf-to-Beef International Conference
NovemberAutumn Bull Show & Sale / Tullamore
NovemberHereford Autumn Bull Show and Sale / Kilmallock
NovemberNational Hereford Calf Show / Tullamore
NovemberNext Gen Final / Tullamore
NovemberIFJ Dairy Day 2024
DecemberIrish Hereford Breed Society Heifer Sale / Tullamore
DATE SHOW
29th January Farm Smarter, Not Harder Event in association with ABP, Horse & Jockey Hotel, Tipperary
February Launch of Irish Hereford Prime Charity Calf Rearing Program
24th February Farm Smarter, Not Harder Event in association with Kepak, Sheraton Hotel, Athlone
March Premier Hereford Spring Show and Sale
April Bull Show & Sales
April Calf Promotions
May
June Show season begins
July
August Tullamore Show & FBD National Livestock Show
September
October World Hereford Conference – Kansas
November Autumn Bull Show & Sales
November Next Gen Final
November National Hereford Calf Show
December

Past Events

Farm Smarter, Not Harder Sheraton Hotel 24 February

February 13, 2025

Farm Smarter, Not Harder: Maximise Your Beef Gains

January 14, 2025

Irish Hereford Prime Welcomes Japanese Chefs to Edward Roe’s Hereford Farm in Roscrea

November 26, 2024

National Hereford Calf Show 2024

November 11, 2024

Irish Hereford Prime Charity Calf Rearing Program

June 26, 2024

Final Hereford Spring Show & Sale set for Nenagh on May 16th.

May 9, 2024

Sommet De L’Elevage

July 29, 2022

Stock Judging APB Nenagh

November 18, 2019

Irish Hereford Prime UK Trip

October 18, 2019

UK Tour 2019

September 18, 2019

Autumn Bull Sales

September 18, 2019

Stock Judging with UCD students at Kepak Clonee

March 18, 2019

Tom Barry

Tom Barry’s family farm is Baytown Park, Dunboyne, Co Meath. He is the third generation on the farm taking over from his late father, Thomas Barry in 2008 and keeps Hereford cross suckler cows as well as pedigree Hereford cows. Herefords are such a docile breed and as a part time farmer, with teenagers helping around the farm, it’s important to have a breed that’s easy to look after and handle. Tom’s farm is in the Green, Low-Carbon, Agri-Environment Scheme (GLAS) for the past 5 years, where frequently taking soil samples and the completion of a nutrient management plan are required.